BURLINGTON, Mass.--(BUSINESS WIRE)--DirectPath, the industry leader in personalized benefits education, health care transparency and tax-advantaged reimbursement plan administration, today announced that it has appointed Sean Maguire as Chief Revenue Officer. Bringing an unmatched network of health insurance brokers and more than 20 years of experience driving revenue growth for Fortune 500 companies, Maguire will lead DirectPath’s sales as the company moves into its next phase of growth.

DirectPath recently merged with Flores to become one of the largest CDHP third-party administrators in the country offering integrated, concierge-quality health care transparency, tax-advantaged CDHPs and COBRA/retiree billing administration to employers. As calls for reduced health care costs and price transparency intensify, DirectPath’s comprehensive suite of services – comprised of benefits education and enrollment, health care transparency and compliance offerings – are more attractive to employers than ever before.

To meet market demand, Maguire will manage DirectPath’s sales organization, cultivating and overseeing relationships with broker partners and employer customers. Maguire most recently served as Chief Sales Officer at Employee Health Insurance Management, where he ran sales and account management. Before that, he held executive and consulting roles at Humana, Hewitt Associates, Watson Wyatt Worldwide and CVS Caremark.

“Sean’s deep background leading health insurance brokers to identify, and execute against, new revenue opportunities is ideal as we look to enhance our broker network,” began Michael Byers, CEO, DirectPath. “Not only does he bring an extensive network of potential partners to bear, but also a critical eye for developing go-to-market strategies that reflect the needs of the market. He will be an indispensable asset as DirectPath seeks to provide more employers, and their employees, with the resources needed to make smart decisions about their health care.”

“Having worked with and for health care brokers for much of my career, I am passionate about finding new ways to best engage employers with solutions that bring real value,” said Maguire. “DirectPath’s services portfolio delivers what is most needed in the health care world today – and that is transparency and education. I see a tremendous opportunity to bring these services to more and more organizations by enhancing partnerships with brokers and employers nationwide.”

About DirectPath:
DirectPath is an industry leader in personalized benefits education, health care transparency, and tax-advantaged reimbursement plan administration for Fortune 1000 employers. Its customers experience significant ROI on their benefits investments through increased employee participation, management of the evolving regulatory environment and reduced cost through a benefits plan system of record. DirectPath has offices throughout the country. For more information, visit the DirectPath website and follow the company on Twitter.