BayCoast Bank is pleased to announce the promotion of Nicole Almeida of Dartmouth, Mass., to Senior Vice President and Chief Marketing Officer.

In this executive post, Almeida oversees sales and marketing functions, develops marketing policies and leads customer relations programs for the Bank and all its affiliates, including BayCoast Mortgage Company, Plimoth Investment Advisors, Partners Insurance Group, and Priority Funding.

Almeida began her career with BayCoast Bank in 2010 as an Assistant Vice President and Branch Manager and was promoted to Vice President and Regional Branch Manager the following year. In addition to her Regional Branch Manager responsibilities, she became the Bank’s Corporate Development Officer in 2013. She was named Vice President of Community Bank in 2015, remaining in that role until 2016 at which time she was promoted to First Vice President and Marketing Director.

Almeida sits on several financial industry boards, including the ABA Bank Marketing School Board and the Mass Bankers Women in Banking Advisory Board. In addition, she is a member of the New England Financial Marketing Association and is involved with several ad-hoc committees for local non-profit organizations.

“It’s a pleasure to announce Nicole’s promotion,” said Nicholas Christ, President and CEO of BayCoast Bank. “Her strong leadership skills and overall positive force are inspirational; the entire BayCoast Bank family offers Nicole its heartiest congratulations.”

About BayCoast Bank

BayCoast Bank is mutually-owned, serving the needs of consumers, businesses, non-profits and municipalities through 18 branches and three loan offices throughout southeastern MA and RI. Additional services are offered through the Bank’s affiliates: BayCoast Financial Services, Plimoth Investment Advisors, Partners Insurance Group, LLC, BayCoast Mortgage Company, LLC, and Priority Funding LLC. Nicholas Christ is the Bank’s President and Chief Executive Officer. Visit www.BayCoastBank.com or call 508-678-7641 or 888-806-2872.