Agency welcomes Pete Valle and Marie Rocket and promotes Chris Lee
Allen & Gerritsen Chief Creative Officer Jennifer Putnam today announced the recruitment of Pete Valle and Marie Rockett as new creative leaders. Putnam also announced the promotion of Chris Lee from VP, creative director to SVP, group creative director.
“Pete and Marie embody our creative mindset of ‘Yes, &,’ which means never settling for the task at hand,” said Putnam. “The notion that every idea can be built upon—and improved upon—is driving everyone at A&G to create awe-inspiring work. Pete and Marie are always in the making, and we are thrilled they chose to bring their talents to A&G.”
Valle, who joins the agency as a group creative director, comes to A&G from Arnold Worldwide where he worked primarily on the Jack Daniels, Progressive Insurance and Solar City accounts. Prior to Arnold, Valle spent three years as an associate creative director at SapientNitro where he worked on digital campaigns for Chrysler, Ram Trucks, Jeep and Dodge. Valle is an A&G boomerang, returning in a leadership role after working for the agency earlier in his career from 2004 through 2006.
“At A&G the energy and sense of what we can be is exciting,” said Valle. “Everyone has an impact on the direction of the agency. Jen is building an incredible creative culture. And I love coming to work every morning in The Seaport with some of the most innovative companies in the world.”
Rockett will serve as an associate creative director at A&G. Previously, she worked at SapientNitro on cross-channel campaigns for Dunkin Brands, including its partnership with Liverpool Football Club. She also worked on social campaigns for British Airways and digital campaigns for Citizens Bank. Prior to her time at Sapient, Rocket worked at Forge Worldwide and PARTNERS+simons.
“The diversity of clients and Jen’s desire to do incredible things brought me to A&G,” said Rockett. “I crave the feeling of being in a room full of passionate committed people and that is what we have here.”
Chris Lee, who joined A&G in July of 2011, has been tapped to lead the agency’s B2B creative discipline in the role of SVP, group creative director.
“The passion and smart thinking Chris brings to our clients on a daily basis is unmatched,” said Putnam. “He is the ultimate team player and his calm under pressure mentality is exactly what we need in this leadership role.”
“We have never been more balanced as an agency between brand advertising, activation strategy and channel marketing,” said Lee. “Jen has brought an energy and enthusiasm that permeates throughout the hallways of A&G, not just in creative. I am extremely excited for my new role.”
Since taking the position of chief creative officer in September 2015, Putnam has put her stamp on the creative team with her passion, energy and a keen focus on not just storytelling but storymaking.
“We live and breathe our culture code every day,” said Putnam. “Pete, Marie and Chris are indeed ‘badass and brainy’ and innovation is their playground. I feel so lucky to be part of what we have going on at A&G and I can’t wait to see what we make next.”
About Allen & Gerritsen
Allen & Gerritsen (A&G) is a fiercely independent, outcomes-focused agency in the cities where independence was born, Boston & Philadelphia. Innovation, talent & culture drive its success. A&G runs its own innovation create/make tank (A&G Labs), creates original entertainment through A&G Entertainment, embeds brands into the cultural conversation through its Brand Newsroom and creates Brand Experiences that marry a brand’s physical and digital worlds to enhance consumer engagement. To learn more, check out http://www.a-g.com/and follow the agency on Twitter, LinkedIn, Facebook and Instagram.
