MarketSight Partners With Google Consumer Surveys

6/2/16

NEWTON, Mass.--(BUSINESS WIRE)--MarketSight announced today that it has been working with Google Consumer Surveys as an API development partner and has released the latest version of its web-based data analysis and reporting solution, integrated with the Google Consumer Surveys platform.

Users can now connect their MarketSight and Google Consumer Surveys accounts and instantly view and analyze the data from their completed surveys using the MarketSight platform. Current Google Consumer Surveys users can now take advantage of MarketSight’s acclaimed solution for creating rich crosstabs, performing statistical tests, creating interactive charts and dashboards, and sharing results online.

As one of a select number of beta partners, MarketSight developed the integrated solution using the Google Consumer Surveys APIs. MarketSight is a featured partner on Google’s Developer site.

MarketSight CEO, Michael DeNitto said of the integrated offering, “Google Consumer Surveys provides an incredible resource to market researchers and other marketing professionals looking for fast, representative answers to questions about their markets. The Google Consumer Surveys platform makes it very easy to create a survey and rapidly collect data at Google scale. Now, with our integrated solution, Google Consumer Surveys users can pull their survey data directly into MarketSight for analysis and presentation.”

The solution is available today. Current MarketSight users will see a new link when they log into their MarketSight account. To sign up for a free MarketSight account, go to www.marketsight.com/trial.

About Google Inc.
Google is a global technology leader focused on improving the ways people connect with information. Google’s innovations in web search and advertising have made its website a top internet property and its brand one of the most recognized in the world.

About MarketSight LLC

Headquartered in Newton, Massachusetts, USA, with an office in London, MarketSight LLC is a global provider of web-based software to the Market Research industry, and is the developer of MarketSight®, an intuitive data analysis platform for creating crosstabs, running statistical tests, and creating interactive charts and dashboards. MarketSight supports all leading survey data formats, including SPSS, SAS, Triple-S, Excel, and now Google Consumer Surveys, and provides industry-leading integration with PowerPoint and Excel. The MarketSight solution is 100% web-based, enabling access and collaboration from anywhere around the globe using a web browser. Find out more at www.marketsight.com.

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