Popularity of deli/sandwich shop convinces owner to open a supermarket in Brooklyn’s waterfront community

In a good news leasing story for 2021, Greenpoint Landing announces that just three months after Riverside Market opened, the community reaction was so positive that a new lease has been signed for a supermarket across the street. Prestige Organic Market is now set to open in the spring. The owner of both stores, Bejad Musleh, owns other Prestige markets in Manhattan; these two properties at 5 Blue Slip and 7 Bell Slip, respectively, are his first in Brooklyn.

The new 3,100-square-foot space will feature a full variety of groceries, plus a wide range of organic meats, poultry, fruits and vegetables, while Riverside Market is more of a sandwich shop and deli. Both markets are situated within the Greenpoint Landing development – a 22 acre site along the East River, with publicly accessible open space and a waterfront esplanade, all with glorious views of Manhattan.

“We’re very excited to welcome Prestige Organic Market to Greenpoint Landing,” said Marian Klein, President of Park Tower Group, the master developer of Greenpoint Landing. “It’s so heartening to see how the success of Riverside Market convinced Bejad to open an even larger supermarket here. The fact that these two stores were leased during the COVID pandemic is a real testament to the strength of Greenpoint Landing and Brooklyn waterfront retail.” Both markets join Eleva Coffee at Greenpoint Landing.

“Months ago, when I first visited Greenpoint Landing, I knew immediately that it was a perfect location for Riverside Market. With the store’s quick popularity, I made the decision to expand and open Prestige across the street,” said Musleh. “I’m really going to flex; I’m going to spread my wings and look forward to further serving the community.”

Terra CRG was the broker for Riverside Market/Prestige Organic Market. 

About Greenpoint Landing

Greenpoint Landing is a 22-acre site situated along a half-mile of East River waterfront, being master-planned and developed by Park Tower Group. In 2005, the City of New York designated the site for residential use under the Greenpoint-Williamsburg rezoning. In its entirety, Greenpoint Landing will include an estimated 5,500 residential units – 1,400 of which are affordable housing – as well as a new pre-k through 8th grade public school and four acres of public open space.

In a joint venture with Brookfield Properties, Park Tower Group is developing a total of 2,000 units across four development sites at Greenpoint Landing. The first building, One Blue Slip, opened in August 2018, and the second, Two Blue Slip, opened in early 2020. Two Blue Slip features Gachot Studios-designed amenities, including a private pool club, bar and lounge, co-working space, two-story fitness center, a landscaped outdoor deck, and more. The apartments have sweeping views of the East River and Manhattan skyline. The public waterfront esplanade at Greenpoint Landing has been extended to connect the newly renovated Newtown Barge Park and the existing waterfront open space. In total, there are now over three acres of waterfront public open space including picnic areas, open lawns, and a sports field.

In addition to the four sites currently being developed, an additional 300 units of affordable housing have already been completed in a joint venture between Park Tower Group and L&M Development Partners.